Carti in categoria Marketing-comert

Balanescu, Olga

Toti autorii
.Popa, Ioan
Aaker, David A.
Aitchinson, Jim
Albescu, Felicia
Andrei, Tudorel
Badin, Andrei L
Balaban, Tatiana
Balanescu, Olga
Balaure, Virgil
Barbu, Petre
Barletta, Marti
Belu, Mihaela
Bercu, Vlad
Berger, Jonah
Birtha, Attila
Boanta, Petra
Bratucu, Gabriel
Budacia, Elisabeta Andreea
Burda, Alexandru
Capota, Valentina
Carmen, Morar Avia
Catoiu, Iacob
Cetina, Iuliana
China-Birta, Cristian
Chitiba, Constanta Aurelia
Chivu, Raluca Giorgiana
Ciocodeica, David-Florin
Cioroianu, Adrian
Ciupagea, Constantin
Coman, Claudiu
Coteanu, Cristina
Cruceru, Anca Francisca
Damasaru, Costin
Danciu, Victor
Daniela, Niculescu Tolici
Davila, Lori
Diaconescu, Mihai
Diaconu, Amelia
Dobrescu, Emilian M.
Dogaru, Mihaela-Mirela
Dugdale, Keith
Dumitrascu, Vadim
Egri, Loredana Elena
Futrell, Charles M
Gabor, Rozalia Manuela
Garrison, Paul
Georgeta, Ghenea
Gheorghe, Tudor
Gherasim, Adrian
Girard, Joe
Girdan, Emil
Godin, Seth
Grigore, Marian
Grigorescu, Adriana
Grussendorf, Marion
Holiday, Ryan
Hopkins, Tom
Irina, Ionescu
Isaila, Narcisa
Ivanovic, A.
Ivasciuc, Ioana Simona
Kawasaki, Guy
Kermally, Sultan
Kotler, Philip
Levinson, Jay Conrad
Madalina, Gheorghe Consuela
Michalowicz, Mike
Mihaela, Funaru
Mihai, Ilie
Milovan, Anca-Maria
Mionel, Oana
Moise, Andrei Emil
Moise, Maria
Mosteanu, Tatiana
Nedelea, Mircea Alexandru
Negrescu, Dragos
Nelson, Robert
Newman, Michael
Nichifor, Eliza
Nicolae, Crenguta
Novac, Andrei
Oprea, Luminita
Papuc, Mihai
Paraian, Elena
Paraschiv, Dorel Mihai
Pascu, Emilia
Pavel, Camelia
Pavel, Constantin
Pelau, Corina
Peterson, J.J.
Pistol, Gheorghe
Pop, Nicolae Al.
Popa, Ionut-Claudiu
Popescu, Anca
Potincu, Cristian-Romeo
Prihoanca, Diana
Prodea, Bogdan-Mihai
Purcarea, Victor Lorin
Py, Pascal
Rad, Letitia
Radulescu, Violeta
Ries, Al
Roberts, Kevin
Rosabeth, Moss Kanter
Saniuta, Adina
Schneider, Dieter J. G.
Schultz, Don E.
Soares Szasz, Lorand
Steele, Jon
Sullivan, Luke
Supeala, Doru
Suta, Nicolae
Sweezey, Mathew
Tanasescu, Dorina
Tomsky, Jacob
Tonis, Rocsana Bucea Manea
Trandafir, Marius
Trout, Jack
Turcanu, Cristina
Turkes, Mirela Catalina
Tuta, Ionut
Udriste, Ana-Maria
Underhill, Paco
Vaduva, Sebastian
Velea, Argentina
Victoria, Radu Andra
Whalin, George
Wright, Jeremy
Yucel, Tahsin
Yukari Iwatani, Kane
Zaharia, Valentina
Zamfir, Cristina Mihaela
Ziglar, Zig
Zuckerman, Gregory
Zyman, Sergio

Tip afisare:

-10%

Reclama Romaneasca. Studiu de caz asupra publicitatii romanesti contemporane

Balanescu, Olga

Cuprins:ArgumentTipuri de discurs publicitar. Perspectiva pragmatica.Traditie si ionvatieIdentitate culturala in publicitatea romaneasca actualaDimensiunea lingvistica a discursului publicitar in procesul integarii europeneCampanii publicitare socialeIntrebarea in discursul publicitar Moralitatea in publicitate Personajul garant femininCoordonate spatiale si temporale in publicitatea romaneasca actualaUn semn al modernitatii in comunicarea publicitara: promovarea telefoniei mobileBrandul de tara...

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